Belpre Dental Studio

Lead generation for a dental office in Belpre, OH

%

Increase in Google Search Ad
conversions in a 3-month period

%

Increase in conversions from
social media compared to the
previous 3-months

%

Decrease in bounce rate
in the same period

SEARCH ENGINE MARKETING | SOCIAL MEDIA

The challenge

Already a well-established practice, Belpre Dental Studio served patients from Belpre to Marietta West Virginia, with a majority of business coming from a 20-mile radius. Belpre Dental has truly carved out a stellar reputation, leading the charge in creating cutting-edge dental spaces. However, they were missing a key piece of their SEO puzzle…ads. Their website was performing well but wasn’t getting as many leads as needed, and they wanted to shift their primary focus towards higher-income services like smile makeovers.

Our approach

With a clear brand voice already in place, we needed to introduce new patients to the practice, encourage existing patients to return for routine services and inform those looking for high-quality smile services like veneers, whitening, and injectables that there was a top-notch practice in their area.

Here’s how we did it:

4 mobile optimized social media ads for our ventralocal client

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Social media – We kicked things off with an extensive social media campaign with stunning imagery aimed to do two things; hyper-target audiences already showing an interest in similar services, and introduce new customers to the practice.

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Bring home the leads – After extensive keyword research, we carefully crafted Google and Bing ads to perform for those searched, grab top-of-page attention and then hand deliver exactly what the user is searching for.

Results

Within just 3 months of launching our revamped campaign structure, we saw a whopping 62% increase in Google Search Ad
conversions in 3 months, conversions through social media ads soared by 47%, resulting in 15% reduction in bounce rates.

And thanks to thumb-stopping social media ads, they were successfully able to attract the higher-ROI services they were looking for. They have since made a name for themselves as the premier Dental Practice to go to for total smile makeovers.

In a nutshell, it’s been an exhilarating journey, and we couldn’t be prouder of the strides Belpre Dental Studio has made. Here’s to many more successes ahead!

Learn more about our approach to marketing for dental offices here.

A screenshot of a google analytics dashboard showing an increase in customers with an example of a dentist ad placed by ventralocal

“The ads they have created for us have been modern, professional, and on-brand. Good response time, flexible, and professional. I would recommend to other companies looking for a digital marketing company they can trust.“

HALEY | Belpre Dental Studio